Shintu Dhang
Fun2 is a free social media video-sharing platform made in India for Indian audiences. Preparing up for the launch, they have revealed their brand-new logo that expresses the camera frame, which is observed while shooting videos. It is a representation of the media that captures the creativity of content creators, freedom of expression, and the need to share it with the world. The influence behind the new identity is this amalgamation of values and elements highlighting Fun2’s vision and mission to assist creators in becoming influencers.
Fun2 is based on a content-first and a creator-driven business philosophy; to celebrate the rich diversity and depth of the Indian culture and heritage. The platform presents a unique possibility for content creators to post and share videos spanning various genres or talents. It encourages them to explore their art further, start new trends, and build a community of followers.
“At Fun2, we aim to become India’s leading social media video-sharing platform that lets people share their creative expressions in the form of short and long videos. A platform that helps everyone celebrate the country’s rich culture and diversity through their creativity and craft. Our logo exactly captures these small elements and underlines Fun2’s commitment to providing a unique and a respectable platform to anyone who wishes to showcase their talent, become influencers, or support others who have something to say,” said Rahul Bhattacharya, Co-Founder & Director – Strategy, Fun2.
The platform also offers multiple benefits to content creators, depending upon the level of engagement with their followers. Additionally, a unique program is in the works that will let content creators build communities around their creative pursuits and possibly obtain commercial and other benefits based on their engagement levels.
