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Audio-Technica Opens Poll to decide the Color of M50x Limited Edition

For the first time since the iconic M50 series launched in 2007, Audio-Technica is empowering fans to choose the next colour for the 2021 limited-edition, wired and wireless, M50x.

You can choose via an online voting system; select from one of four styles for the next limited-edition model: Lantern Glow, Harajuku Pop, Midnight Jam or Dark Roast. Voters can also pick up a prize, as every vote allows them to win a pair of wired or wireless M50x.

As Audio-Technica’s best-selling headphones, the M50s have acquired a dedicated following over the past 13 years. The monitoring headphones are often hailed as “must-have” equipment by the world’s top streamers, YouTubers and artists.

The M50s has stayed true to Audio-Technica founder, Hideo Matsushita’s, original vision. Hideo-san wanted to create a quality audio experience for all, enabling people to access quality products for any application or budget.

Voting opens on December 18th 2020 @ 6.30 PM and closes on December 25th 2020. The winning colour and the winners of the competition will be announced on January 8th 2021, with the chosen limited-edition style released Summer 2021.

Click here to start voting: https://www.audio-technica.co.jp/M50xVote/

Written by Shintu Dhang